The Tips4Health project is a SMS based program to help individuals better their healthy eating habits, quit smoking, stay more active and prepare for colon cancer screening.

  1. Branding
  2. Front end developer (HTML, scss)


This project had four main topic areas, so that was the jumping off point for the identity and the layout of the site. A bright vibrant color palette provided visual energy, while a clear CTA and information immediately helped draw people to sign up.

View the initial sketches or the complete logo development brief.

Front end development

Given that the project was a text messaging program, the site existed mostly for getting people to sign up. But there was also a part of the site dedicated to colon cancer screening questions and answers.

Fully Responsive

The site, while best on the desktop, was still designed mobile responsive:

Desktop View